In one of the most jaw-dropping moves in NASCAR’s modern era, Chase Elliott has officially signed a $250 million contract to leave Hendrick Motorsports and join Roush Fenway Keselowski Racing (RFK) beginning in the 2026 season.
The defection ends a decade-long tenure with Hendrick and reshapes the power dynamic in the Cup Series.
The deal, which includes a historic signing bonus, multi-platform media rights, and equity in the RFK organization, was confirmed by multiple sources close to both teams late Friday night. It marks the largest driver deal in NASCAR history.
What Prompted the Move?
Insiders say Elliott, 2020 Cup Series Champion and one of the sport’s most marketable faces, grew frustrated with Hendrick’s recent controversies and strategic decisions—particularly the fallout from the AI tuning scandal and shifting internal priorities.
“Chase wanted a fresh start, a team where he could lead the future rather than be part of a legacy’s shadow,” one RFK executive told sources.
Elliott’s deal reportedly includes control over his own car development program and an aggressive marketing campaign that aligns with his growing brand off the track.
The Contract Breakdown
- Base Salary: $40 million per year
- Equity Stake: 10% in RFK’s Cup Series program
- Brand Partnership Rights: Includes co-branded apparel, digital media channels, and sponsorship overrides
- Term: 5 years (2026–2030)
Reactions from the Paddock
The announcement has left Hendrick stunned. Team owner Rick Hendrick released a short statement: “We thank Chase for his incredible contributions. He’ll always be part of our family, even as we go our separate ways.”
Meanwhile, RFK Racing posted a dramatic teaser video of Elliott walking through the garage with the caption: “New chapter. Same fire. #ChaseTheFuture”
Fans are divided—some thrilled at the shakeup, others heartbroken by the end of an era.
What This Means for NASCAR
With Elliott’s massive following and youth appeal, RFK just became a marketing and competitive juggernaut. His move could shift manufacturer loyalties, attract new sponsors, and ignite fresh rivalries heading into 2026.
This defection isn’t just a contract—it’s a tectonic shift in NASCAR’s future.
Stay tuned as press conference details and garage reactions continue to pour in.
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